# L'Occitane sells the Elemis brand to French fund PAI Partners

> The cosmetics group L'Occitane announces the sale of the British brand Elemis, acquired in 2019 for $900 million, to the French fund PAI Partners, which wants to accelerate its development in the United States.

**In brief**: Economy event (severity: low) nationwide, first detected on 4 November 2026 at 15:24. Reported by 1 source (1 article), last updated on 4 November 2026 at 15:24.

- Category: Economy
- Severity: Low
- Place: Nationwide
- First detected: 4 November 2026 at 15:24
- Updated: 4 November 2026 at 15:24
- Web page: https://acturadar.com/en/events/9387-l-occitane-sells-the-elemis-brand-to-french-fund-pai-partners

## Sources (1 articles)

- [En sept ans, elle "a presque doublé ses ventes nettes": L'Occitane va céder la marque britannique Elemis au fonds PAI Partners qui veut accélérer son développement aux États-Unis](https://www.bfmtv.com/economie/entreprises/en-sept-ans-elle-a-presque-double-ses-ventes-nettes-l-occitane-va-ceder-la-marque-britannique-elemis-au-fonds-pai-partners-qui-veut-accelerer-son-developpement-aux-etats-unis_AD-202611040631.html) — BFMTV / RMC, 4 November 2026 at 15:24

---

Cite as: Acturadar, “L'Occitane sells the Elemis brand to French fund PAI Partners”, https://acturadar.com/en/events/9387-l-occitane-sells-the-elemis-brand-to-french-fund-pai-partners
Methodology: https://acturadar.com/en/methodology